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38 Business CATALOGUE 2025|2026SUPPORT MATERIAL978 1 48513 252 3 ZAR R456.00978 1 48513 253 0 ZAR R411.005th EDITION 2023 Ed336 PAGESe-BOOKSUITABLE FORUndergraduates in Entrepreneurship as well as entrepreneurs who are starting up a new business.Business Management for EntrepreneursC NIEUWENHUIZEN (EDITOR)Being a successful entrepreneur in the 2020s involves more than enthusiasm and a good eye for a new opportunity. A thorough understanding of the essential business functions, as explained in this edition of Business Management for Entrepreneurs, is a prerequisite for entrepreneurs who want to take their business to the next growth stage.Business Management for Entrepreneurs guides the entrepreneur through the eight business functions: general management, finance, marketing, operations management, purchasing and the supply chain, human resources, information management and public relations. These management and managerial skills are essential to successfully manage a business which employs more people than when it was initially established.This edition has been updated to highlight the economic factors and technologies that influence business functions relevant to entrepreneurs. Business Management for entrepreneurs is an invaluable resource for students studying Entrepreneurship, all young entrepreneurs planning to start their own business, and entrepreneurs who have their own business but want to learn more about managing the business functions as the business grows.CONTENTS%u2022 Introduction to Business Management for the Entrepreneur %u2022 General Management %u2022 The Financial Management Function %u2022 The Marketing Function %u2022 Operations Management %u2022 The Purchasing Function %u2022 The Human Resource Function %u2022 Information Management %u2022 Public RelationsNEW EDITIONFORTHCOMING