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                                    22 Business CATALOGUE 2025|2026ELEVENTH EDITIONGlobal Business ManagementRAFIU ADEWALE AREGBESHOLA (EDITOR)RA AREGBESHOLA (EDITOR) Global Business Management978 1 48512 581 51st EDITION 2017 Ed240 PAGESSUPPORT MATERIALGLOBAL BUSINESS MANAGEMENT RA AREGBESHOLA (EDITOR)If anything is new in the business world it is a heightened level of uncertainty, and this is a global phenomenon. Political disruptions, civil unrest, natural disasters and slowing economies in the developed and developing world have made the financial markets increasingly volatile, challenging multinational corporations in offshore locations and global business operations in general. Global business needs a critical rethink, and Global Business Management tackles the tough and complicated questions that the new challenges raise.CONTENTS%u2022 Contemporary Global Business Operations%u2022 Global Diversity Management and Leadership%u2022 Building Strategies for Global Competitive Advantage%u2022 Structuring Global Enterprises and Operations%u2022 The Political Economy of Foreign Expansion%u2022 Assessing Country Attractiveness%u2022 Foreign Market Entry Strategies and Alliances%u2022 Expansion Strategies in Emerging Markets%u2022 Global Operations and Supply Chain Management%u2022 Global Marketing Strategy and Management%u2022 International Human Resource ManagementKEY FEATURES %u2022 A perspective on different approaches to global business operations %u2022 Strategies for building global competitive advantage%u2022 Ideas on structuring global enterprises and operations%u2022 An explanation of political economy and institutional instruments to assess foreign expansion%u2022 Novel ideas on entry strategies into emerging markets (especially in Africa), considering not only institutional adequacy but also market dynamics and socio-economic realities%u2022 Ethical considerations, especially regarding governance%u2022 A discussion of global logistics, operations and supply chain management in emerging markets, with a special focus on Africa%u2022 An examination of global marketing strategies, the intricacies of online marketing, pricing and the international flow of goods and services %u2022 Key considerations in international human resource management, including diversity management in organisational leadership.SUITABLE FORThe blend of theory and practical knowledge, and the comparison of historical accounts with current realities, make this book indispensable for active and aspiring investors in the global business environment, as well as the academic community. The book is particularly relevant for BA students at exit level, and could be useful for Honours and Master%u2019s students of international business, and MBA and MBL students who seek insight into the contemporary operating environments of global business.ZAR R569.00
                                
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