Tourism Distribution - Managing the Travel Intermediary


Available
  • Format: Soft Cover
  • ISBN: 9780702154188
  • Extent: 386
  • Published:
  • Category: Hospitality and Tourism

R559.00



Travel distribution has become one of the most talked-about subjects in the tourism industry since technological advances have opened new channels and opportunities for suppliers of tourism, travel intermediaries and consumers. While technological advances have brought aboutdramatic changes, so too has the consolidation of organisations, both in the airline and travel industries. These changes are transforming the industry and while travel agents will remain key players in distribution, their fundamental role will probably change from supplier-biasedintermediaries to consumer-biased consultants.

Part 1: An Overview of the Travel Industry
Tourism Distribution
The Development of the Travel Industry in South Africa
A Future Perspective on the Distribution of Tourism in South Africa
The Statutory and Regulatory Environment of the Travel Industry
 
Part 2: Travel Retailing
Travel Agencies
Managing the Travel Agency: The Operations, Technological and Human Resource Functions
Managing the Travel Agency: The Financial and Marketing Functions
 
Part 3: Business Travel
Business Travellers and their Characteristics
The Corporate Travel Department
Incentive Travel
 
Part 4: Inclusive Travel
The Inclusive Holiday
The Tour Wholesaler
Inclusive Tourism: Tour Marketing
Inclusive Tourism: Tour Administration and Operation
Tour Manager and Tour Member Behaviour

This book is aimed primarily at the student of tourism and is an essential component in the study of travel, airlines, accommodation suppliers and destination management.
This book is about travel distribution, and while it does not pretend to predict the future in this dynamic environment, it provides the framework within which travel distribution takes place. The principles of tourism distribution are discussed, as well as the environment in which the travel
industry operates. Development of the industry from a historical perspective as well as a present overview and future trends are described. The role of the travel agent and tour wholesaler is discussed from a management perspective and the various management functions are explainedin the context of a travel organisation. Examples from the local travel industry are included as well as comprehensive case studies that illustrate the theory.

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Travel distribution has become one of the most talked-about subjects in the tourism industry since technological advances have opened new channels and opportunities for suppliers of tourism, travel intermediaries and consumers. While technological advances have brought aboutdramatic changes, so too has the consolidation of organisations, both in the airline and travel industries. These changes are transforming the industry and while travel agents will remain key players in distribution, their fundamental role will probably change from supplier-biasedintermediaries to consumer-biased consultants.

Part 1: An Overview of the Travel Industry
Tourism Distribution
The Development of the Travel Industry in South Africa
A Future Perspective on the Distribution of Tourism in South Africa
The Statutory and Regulatory Environment of the Travel Industry
 
Part 2: Travel Retailing
Travel Agencies
Managing the Travel Agency: The Operations, Technological and Human Resource Functions
Managing the Travel Agency: The Financial and Marketing Functions
 
Part 3: Business Travel
Business Travellers and their Characteristics
The Corporate Travel Department
Incentive Travel
 
Part 4: Inclusive Travel
The Inclusive Holiday
The Tour Wholesaler
Inclusive Tourism: Tour Marketing
Inclusive Tourism: Tour Administration and Operation
Tour Manager and Tour Member Behaviour

This book is aimed primarily at the student of tourism and is an essential component in the study of travel, airlines, accommodation suppliers and destination management.
This book is about travel distribution, and while it does not pretend to predict the future in this dynamic environment, it provides the framework within which travel distribution takes place. The principles of tourism distribution are discussed, as well as the environment in which the travel
industry operates. Development of the industry from a historical perspective as well as a present overview and future trends are described. The role of the travel agent and tour wholesaler is discussed from a management perspective and the various management functions are explainedin the context of a travel organisation. Examples from the local travel industry are included as well as comprehensive case studies that illustrate the theory.

This product does not have any reviews yet - be the first to write one.