Events Management 4e helps organisers embrace the multi-dimensional nature of events management and cultivate organisers’ leadership skills and attitudes. The fourth edition consists of:

• real life event scenarios illustrations;
• combination of theoretical principles and practice;
• case studies demonstrate real-life issues and provide a framework for discussion;
• resource lists providing further reading at the end of each chapter; and
• end-of-chapter discussion questions draw out various issues.

• The world of events
• Events strategic development
• The role of management in events management 
• Events role players
• Managing the bid process
• Events planning and coordination
• Events organising
• Project management for events
• Events accounting and financial management
• Events performance evaluation and return on investment (ROI)
• Design management of events
• Sustainability and events design
• Events marketing and communication strategy
• Events sponsorship and fundraising
• Events operations management
• Events technology
• Events and risk management
• Events health and safety management
• Hallmark and mega-events
• Sport events
• Exhibition management
• Political event management
• Banqueting
• Meetings management

Events Management is a must-have for events company owner-managers, employees, advisors and consultants, and those in national, regional and local governments; event researchers; under-graduate and post-graduate students and prospective entrepreneurs wishing to enter the events industry.