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Media Studies: Volume 4
Social (new) media and mediated communication today
PJ FOURIE (EDITOR)
VOLUME MEDIA STUDIES
4 Social (New) Media and Mediated 4
In Media Studies Volume 4 the emphasis is on social (new) media in the new digitised • What is the impact of social (new) media on journalism?
Communication Today
In the fourth and final volume of this four-part series on media studies, the emphasis is on social (new) media in the new digitised and converged media landscape. The authors seek to describe and understand the nature of social (new) media and its effects on mediated communication, society and humanity. From the perspectives of media theory and research, the following questions are addressed:
• What are the outstanding characteristics of today’s digital public (mass) communication culture and its social (new) media?
• What is social media and how are its audiences/participants researched?
• What is the role of social (new) media in globalisation?
• What is the nature of social (new) media as a public sphere?
• What role does social media play in identity construction in cyberspace?
Spine 30mm
VOLUME
VOLUME
MEDIA STUDIES
Social (New) Media and Mediated Communication Today
Pieter J Fourie (Editor)
4
• Can we and do we need to regulate social media as a means of freedom of expression and democracy (or as a threat to it)?
• Ho
w does so
cial me
di
a polic
ym
an
ifes
t its
elf in
(East) Africa?
• How and why do people use social media to communicate and for public self-expression? and converged media landscape. The authors seek to describe and understand
the nature of social (new) media and its effects on mediated communication,
a
society and humanity. In general, the book seeks to understand today’s mediated
www.jutaacademic.co.za
Volume 4 is a succession and continuation of the preceding three voMeldia Sutudies CmHOSEN FINALeCVR VsOL4 .in.dd 1 It aims to stimulate theory and research about social (new) media communication as a human communication phenomenon.
• What is social media branding and how does it work?
In general, the book seeks to understand today’s mediated communication environment as part of the processes of the mediatisation of life, society and the world.
Volume 4 is a succession and continuation of the preceding three volumes that deal with media
nd societ
re
and
y, med
communication environment as part of the processes of the mediatisation of life, society and the world.
ABOUT THE AUTHORS
b
tten b
ook has
been wri
dia and Communication Studies at leading
ia rep
senta
tion,
audiences. It is written for students, lecturers and researchers to stimulate theory and research
y sen
ior
scho
med
ia
about social (new) media communication as a human communication phenomenon.
policy
management, and media content and
lars
in Me
The
South African universities. The editor of the book and series, Professor Pieter J Fourie, is a doyen of Media Studies in South Africa, emeritus professor in Communication Science at the University of South Africa, and Lifelong Fellow of the South African Communication Association.
Spine 30mm
30/01/2017 10:46
CONTENTS
• Social media and mediated communication in postmodern society
• What are the social media? Introductory definitions
• Researching audiences in the age of social media
• Social media and globalisation
• Thinking about the public sphere and
new (social) media
• Identity 2.0: negotiating identity
and the politics of belonging in
cyberspace
• Social media: freedom of expression,
media regulation and policy
KEY FEATURES
978 1 48511 579 3 978 1 48512 484 9 2017
496 PAGES
ZAR R589.00 ZAR R550.00
Practical examples, case studies, applications, learning outcomes and exercises have been included to enhance teaching and learning.
ABOUT THE AUTHORS
The book has been written by senior scholars in Media and Communication Studies at leading South African universities. The editor of the book and series, Professor Pieter J Fourie, is a doyen of Media Studies in South Africa, emeritus professor in Communication Science at the University of South Africa, and Lifelong Fellow of the South African Communication Association.
SUITABLE FOR
Undergraduate and postgraduate students, lecturers and researchers of Communication, Media Studies and Journalism at universities and universities of technology.
• Social media policy in Africa
• The impact of the social media on
journalism
• Journalism and new (social) media in
South Africa
• The ethics of social media in South
African journalism
• Using social media for branding
• Participation in the digital age: public
self-expression and public identity ‘work’
JUTA COMMUNICATION CATALOGUE | 2018/2019
23
MEDIA STUDIES Pieter J Fourie (Editor) Social (New) Media and Mediated
Communication Today